Still-life shoots

As part of my work bringing the Outdoor Research consumer catalogs to life, I had the pleasure of art directing the hero product photography that would appear in each book. I provided initial concept and styling inspiration for each shot that would highlight product features and fit, create desire, and ultimately drive a purchase. On-set, I worked closely with the stylist and photographer to art direct both individual and group laydown shots, paying close attention to compsosition and lighting, managing the shot list for the day, and ensuring that each shot satisfied the goals of the brief.