monica gussow
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REI Co-op

Case study/

Email template system

The project
project info
Year
2018
Role
Design systems, visual design
Client
REI Co-op
Agency
Visit website
Partners

Art director/ Andy Kribbs

overview

REI came to me looking for help in developing a modular template system for their email marketing efforts. Partnering with the Art Director and working with several different in-house teams, I designed a set of 4 templates that incorporated business, product, and marketing goals. I designed template sets for both full-price and off-price emails.

approach
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Awards
Testimonial
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